Links In This Section:

• Toolkit
• Newsletter
• Expert Answers
• My Course

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Internet Exercises › Events Study › Comprehensive Cases Study

Internet Exercises › Part One › Part Two › Part Three› Part Four
______________________________________________________________

Comprehensive Cases Study

1. Singapore McDONALD¡¯S ¡°I¡¯M LOVIN¡¯ IT!¡± 
2. Alliance Strategy: Managing Beyond the Alliance 
3. IBM Institute for Business Value 
4. KLM Demonstrates The Power Of Persuasion To Drive CRM Success 
5. Case For Critical Thinking: Skyrail ITM:Swinging High With The Best 
6. QANTAS At A Glance 
7. Getting Real About Customer Lifetime Value 
8. Microcast Fills A Room For Its Special Events
9. Driving Sales Revenues By Targeting The Perfect Customer 
10. CompUSA Increase Checkout Completions,Customer Service  
11. eBridge reduces CPA for its Web hosting advertisers
12. Seiko Epson Corporation-For the Efficient Sharing of Global Information 
  • « IdeoMarketing Club-Brainstorm Case Study  
Case Study:Service Marketing 
1. Chiva Som: The Haven Of Life (Export Service Marketing)  
2. Kiwi Experince-Mark Colgate 
3. Bringing A Client Focus To Austrade, Bangkok(A Change Management)  
4. Relationsip Marketing: Is It Black & White? 
5. Customer Satisfaction With An International Airline 
 
Case Study:Internatinonal Marketing

1. Marketing Research In China: What Can Australian Company Teach Us?
( DOWNLOAD PPT FORMAT :Brainstorm Case Study Sample )

2. "In English Please":Delivering Online Customer Service To The Non-English Speaking World
3. The Cat That Conquered The World: Hello Kitty & The Spread Of Nippon Culture
 
Case Study: Marketing Concept 
1. The Recharging Of Reach Toothbrushes
2. Wiggling Their Way To The Top
3. Running On Vapour: How Should Mobil Position Itself
4. Olymbus
5. Rongopai Wines
 
More Case Study Coming Soon

 

 

 

 



 

 

 
 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 
 
 

© Copyright by IdeoMarketing, ideomarketing.com
___________________________________________________________________________________________________
  Welcome | Mission Statement | What We Do | Marketing Specialist| Clients | Toolkit | Newsletter | Expert Answers | My Course